After years producing national commercials and award-winning films, we saw the opportunity to use those skills to help businesses grow by attracting great people.

Semi-Genius was born out of a clear gap in the marketplace. As we moved from film and television, and into commercial business video production, one truth kept showing up: companies can’t scale without attracting top talent, yet most recruiting tactics feel outdated, generic, and uninspired.

Growing businesses needed something new something that captured attention the way advertising does, while telling stories that felt authentic.

By using the same narrative techniques that drive film, television, and advertising we help employers control the story of their workplace, their culture, and their values.

We shape your message so candidates see not just what you do, but why it matters to them. Great candidates make decisions the same way customers do: by responding to stories that move them.

Cinematic, story-driven recruiting tools that make your company stand out in competitive industries. By blending creative storytelling with strategic placement, we ensure that the people you want to reach — the best candidates in your field — see your story, connect with it, and act on it.

Semi-Genius isn’t just a production service. It’s a new way to recruit, retain, and inspire great people through the power of story.